On placement, I had the opportunity to apply the skills and knowledge I had learned in University to a product suite centred around human welfare, where empathy was imperative. Through this work, I discovered a real sense of gratification and passion for products of this nature. Hereafter, I knew I wanted to create a platform that would have a positive influence on others.

Habiits is a positive habit-forming mobile application that encourages the practice of healthy habits and daily positivity. Our mission is to improve mental health through wellbeing. Habiits achieve this by raising awareness of key areas which influence…

Project description: There are many existing holiday booking sites are website that offer a range of suggestions for tourist attractions in different counties around the world. While there is absolutely nothing wrong with these, the whole User Experience is quite generalised and impersonal to the human interacting with the site.

What I feel that many companies do not take into account was that users on the website are different ages, enjoy different hobbies/activities and most importantly, want different holidays — Which is how I came up with the idea for TravelBud. …


To help me to develop an entrepreneurial mindset, I was tasked with creating a set of 12 icons that were all interconnected with one another. The 12 icons had to then be showcased on a promotional website where the icons would be available for users to download (or bought) for their own personal use.

Platform: Desktop

Project brief ‘Through a focus on companies and individuals that have built digital products from the very large (for example, global tools like Facebook and Twitter) to the very small (for example, sole designers developing products like icons and typefaces) students are…

We’re reshaping online education forever, but we need your help!

Platform: Desktop

Project brief: Redesign online education from a User Experience standpoint. ‘Design the Monzo of eLearning’.

Skills: UX Design, UI Design, User Research, Illustration, Information Architecture, Interaction design, Content Design.

Project Goals

  • Design an eLearning platform with an engaging User Experience (for example the addition of visually appealing interface screens).
  • Create a system that is easy to understand for users and has high functionality.
  • Design an educational platform that brings users together to build a healthy, beneficial online community.

Design Toolkit

Description: As part of our Narrative & Storytelling module, I was tasked with the design challenge of retelling the story of Sherlock Holmes, in our ‘Heroes & Villains’ project. I had the freedom of being able to tell the story by utilising the content in whichever way I felt would make for the best User Experience (for example I could have chosen to build a website with no body copy where I had to tell the story through illustrations alone).

I had to examine how storytelling through design can be used to enhance content and consider how concepts like art…

Ethan Mcgonigle

UX Designer based in Belfast

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